Launching this February, River Island are collaborating with Designer Holly Fulton. Famous for her homage to art-deco bold prints, vibrant colour and heavy dose of crystals, Fulton has been showing at LFW since 2009. Being at the forefront of innovative print designs, her aesthetic has a distinctive finesse, and after being presented with the Elle Next Young Designer Awards and receiving backing from The British Fashion Council NEWGEN at the start of her career almost ten years ago, she has gone on to dress Hollywood royalty from Sarah-Jessica Parker to Soloange.

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The 13 piece collection oozes decadence, elements of pop-art and enticements that “attracts someone fun, confident who loves colour and appreciates the detail and workmanship in each piece.

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The collection launches Feb 16th in line with London Fashion Week and will be available online and selected stores.



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