Mercedes-Benz Fashion Week Madrid

Spain’s major fashion event, which organised by IFEMA, will be taking place from 14th to 19th September. On the 14th the fashion parades and presentations will take place at different places in the city, and from the 15th to Tuesday the 19th the fashion parades will take place in Hall 14.1 of IFEMA-Feria de Madrid 

The fashion show will again be receiving strong support from leading brands in their respective sectors. A total of 16 brands will be sponsoring the event. Mercedes-Benz, L’Oréal Paris and INDITEX will once again be the main sponsors.

The Mercedes-Benz Fashion Week Madrid, organised by IFEMA, will be holding its 66th edition from 14th to 19th September at Feria de Madrid. For six days this new edition of the biggest Spanish design showcase in the world will present proposals from the biggest creative names in our country, including new talents, confirming the huge wealth of creativity that exists today.

The fashion parades will take place from the 15th to 19th at Hall 14.1 of IFEMA-Feria de Madrid, and the day before then, on the 14th, the fashion shows and presentations will be performed outside IFEMA, by direct invitation from the designer. Furthermore, MBFWM will host an interesting side program.

The calendar of fashion parades, which will be disclosed soon, strengthens Mercedes-Benz Fashion Week Madrid’s leadership as one of the greatest events in the fashion universe, and further demonstrates the permanent and decisive support that this show has offered Spanish fashion for over thirty years by progressively bringing the most important national designers into its programme. Since its inception in February 1985, the MBFWM fashion show has hosted the fashion parades of more than 300 Spanish designers.

As usual, the last day of the Mercedes-Benz Fashion Week Madrid fashion show programme will address the emergent design of Samsung EGO, an essential creative force for the regeneration of Spanish fashion that, in its eleven years running, has become an intermediary between young talents and the fashion industry, the media and textile companies. Furthermore, fifteen young creators will be exhibiting their creations at the Samsung Ego Showroom in Cibelespacio during MBFWMadrid.

With the 66th edition of the MBFWM fashion show the city of Madrid will once again become one of the major world capitals of fashion and, as in previous years, it will host a variety of fashion-related activities throughout the city.

Mercedes-Benz Fashion Week Madrid


The forthcoming edition of Mercedes-Benz Fashion Week Madrid will once again receive significant support from sponsoring brands. In total, 16 brands will be sponsoring the event. Mercedes-Benz, L’Oréal and Inditex are its main sponsors.

Samsung, Anna de Codorniu, Iberia, Solán de Cabras and Ciroc are sponsors; Facebook/Instagram, hotel Barceló Torre de Madrid, ESNE, Rowenta, Kaiku Caffé Latte Schweppes and Rodilla are collaborators, and Signus and Ecoembes are participating as sustainable entities. There will be also other brands, such as Lord WilmoreElephant&Castle, Bismärkk, and Francisco University of Vitoria, which will be also supporting this platform’s upcoming edition.


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